RUBBER DUCKY Drink Co.

As they launch four new flavors, The Rubber Ducky Drink Company needed package(can) designs for these upcoming beverages. The new designs reflect their current branding while incorporating unique visual elements for each flavor. The design solution invoked brand style elements to create a set of stylized custom illustrations for each flavor.

V1-2.2GROUP
V1-2.2 WATER
V1-2.2 STRAW
V1-2.2PASSION
V1-2.2 BLUE
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V1-2.2GROUP
V1-2.2 WATER
V1-2.2 STRAW
V1-2.2PASSION
V1-2.2 BLUE
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LOGO DESIGN: client name redacted

PROJECT BRIEF

Client is seeking a minimalist, non-typographic logo that conveys their craft and identity. The logo must be versatile and iconic, representing the company’s commitment to craftsmanship, quality, and artistry. A logo that is both modern and timeless, without typographic elements. This project emphasizes minimalism and iconic representation through abstract forms and visual metaphors. The logo must visually evoke the spirit of craftsmanship, precision, and creativity. The client’s focus on human craft suggests the use of shapes, tools, and abstract representations that imply skill and artisanal production.

CURRENT ITERATION OF DESIGN SOLUTION

This minimalist logo is inspired by the essence of artisanal craftsmanship and primitive tools, reflecting the brand’s focus on traditional methods with a modern aesthetic. The circular design conveys unity and timelessness, while the abstract elements subtly represent the hand, tools, and creative process of artisans. Its clean, monochrome palette ensures versatility across various applications, making it ideal for both branding and apparel.

SOLUTION PROCESS

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MECHANICAL COLLAGE [Proto-type]

  • CONCEPT
  • TYPE 01
  • TYPE 02
  • TYPE 03
  • TYPE 04
  • TYPE 05

TYPE 03. OVERVIEW

Size: 10″ x 8″

DECEMBER 2024

NOVEMBER 2024

DECEMBER 2024

NOVEMBER 2024

TYPE 04. OVERVIEW

Size: 10″ x 8″

DECEMBER 2024

NOVEMBER 2024

11/24/2024

Installation and initial test of primary motor.

CORE

Is an exploration of possibility. A system designed to grow, adapt, and engage with complexity. A convergence of intelligence, creativity, and utility. A system designed to grow, adapt, and engage with complexity. A convergence of intelligence, creativity, and utility. Not just what technology does, but what it means.

Follow it’s evolution [core.dualtrace.us]

BRANDING

I’m a logo designer with a focus on creating clean, meaningful, and timeless designs. My approach is rooted in understanding the essence of a brand, translating its core values into visuals that are simple yet impactful. I enjoy combining minimalism with thoughtful details to create logos that are versatile, memorable, and truly resonate with their audience. Whether it’s a bold geometric emblem or a subtle abstract mark, I aim to deliver designs that feel both modern and timeless.

PRINT

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque a eros lectus. Sed sit amet erat magna. Proin lectus leo, ullamcorper a tempus vel, consectetur eget mi. Ut a convallis turpis, sed venenatis ligula. Nulla facilisi. Pellentesque venenatis condimentum sagittis. Proin semper, nisl feugiat ultrices mollis, dui ex vulputate justo, sit amet aliquam tortor nibh nec sapien. Cras scelerisque ullamcorper odio, vitae tristique mi. Cras tortor lectus, mattis vitae ullamcorper eget, vestibulum eget mauris. Quisque maximus ipsum urna, varius vestibulum massa aliq.am sed. Integer blandit interdum finibus

BET.com Web banners.

MY BOOK OF THE VOID

PHILOSOPHY & ART
Taking inspiration from Miyamoto Musashi’s The Book of Five Rings, and using its elemental structure (Ground, Water, Wind, Fire, Void) as a framework.

LAYERING OF MEDIA AND MEANING
These collages employ diverse materials—found objects, graphite drawings, photographs, typographic elements, and acrylics. The varied textures and forms serve as metaphors for the complexity and layered nature of perception. While individual collages tell their own stories, in this book they contribute to a larger dialogue, connecting personal exploration with universal ideas about clarity, duality, and existence.

STRUCTURAL NARRATIVE AS A TOOL
Incorporating textual excerpts, diagrams, and literary reflections alongside the collages creates a dual narrative: visual and intellectual. This method departs from standalone visual storytelling, engaging the viewer in a rhythmic interplay of thought and imagery. The progression through the book mirrors a journey, guiding the audience through distinct phases of understanding and introspection.

A UNIFIED NARRATIVE
Unlike independent collages that might function as isolated meditations, the book’s structure encourages the viewer to experience my work as a continuous narrative. Synthesizing themes from philosophy, modern scientific imagery, and my own artistic vision, this narrative arc is an exploration of the void as a state of existence beyond confusion and form.

Through philosophical underpinnings, a multidisciplinary approach, and structural coherence; this book… My Book Of The VOID, is a narrative artifact—a conversation between form, meaning, and the existential questions that inspired it.

PAPERBACK EDITION NOW AVAILABLE ON AMAZON.COM

Project of Seven [07]

  • CONCEPT
  • 01 WAVESHAPE
  • 02 OBLIQUE PROJECTION
  • 03 LATERAL FACE
  • 04 PRIMARY SOLIDITY
  • 05 ALT-MERE
  • 06 FIRST OF THIRD
  • 07 ALT-WAVESHAPE

CHARM CITY DIVA

Project of Seven [07]

  • CONCEPT
  • 01 WAVESHAPE
  • 02 OBLIQUE PROJECTION
  • 03 LATERAL FACE
  • 04 PRIMARY SOLIDITY
  • 05 ALT-MERE
  • 06 FIRST OF THIRD
  • 07 ALT-WAVESHAPE

   GRAPHIC DESIGN       LOGOS   

 
           

   GRAPHIC DESIGN       POSTERS   

 
           

   GRAPHIC DESIGN       MULTI-PAGE   

 
           

   GRAPHIC DESIGN       DIGITAL ADVERTISEMENTS   

 
           

   TYPOGRAPHIC & MIXED MEDIA COLLAGE    

A fusion of text and imagery, where text is an integral part of the visual composition. A blend of typography with various materials—such as found objects, digital elements, and traditional media like graphite and acrylics—creating layered, multi-dimensional pieces that hopefully expand ones perception of typography. Engaging with text in a new way, where meaning is derived not just from the words themselves but from their visual context and relationship with other elements in the piece.

A type of electronic test instrument that graphically displays varying voltages of one or more signals as a function of time. In the dual trace oscilloscope, two different vertical input signals are simultaneously displayed, where t = time is seconds.


           

 GRAPHITE DRAWINGS 

 
       
 

 3D MODELLING & RENDERS